Joel Libava on Looking for the Perfect Franchise Opportunity

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We can all title profitable franchises like McDonald’s and Dunkin’, but would it shock you to find out these most likely aren’t the options possible franchise entrepreneurs need to be seeking at these times?

In this latest episode of Small Biz in :15, The Franchise King  Joel Libava tells us about the most recent franchise tendencies and offers strategies about the very best ways of evaluating franchise chances.

Here’s an edited transcript from the clearly show. You can look at the total interview earlier mentioned or check out out the SoundCloud participant down below to have a hear.

Franchise vs. Business enterprise Opportunities: Which Must You Choose?

Shawn Hessinger: Joe, if you’re an entrepreneur and you’re looking for a business enterprise option, why may you decide on a franchise alternatively than starting up a business enterprise from scratch, for example?

Joel Libava: Most people convey to me that they want to get into a franchise since they want to get into a organization that is pretty much prepared to go.

Nonetheless, most persons genuinely are not a very good healthy for franchising simply because quite a few of them never like policies. They do not like the notion of subsequent a 350-web page functions manual, getting unable to market anything apart from what you’re meant to be offering, and so on. So, there’s not a ton of creativeness involved.

Shawn Hessinger: How do you make your mind up in essence when you are asking this issue about irrespective of whether you ought to commence a company or not? We talked about why persons might decide on, but how do you determine no matter if franchising is the correct possibility for you? What issues ought to you check with your self right before you even get to the stage of stating, I want to acquire a franchise?

Joel Libava: Very well, the first a single is the regulations question. Are you heading to comply with the regulations? And you will need to look at your previous record. In your job, have been you a rule follower or did you like generating the principles? And this is one thing that you want to be truly black and white about. If you’re expressing, “Well, I’ll be pleased to adhere to the procedures as long as I like them,”…eh…not so very good.

You also require to expend some time finding out about the franchise business model itself, what it entails, and the rewards, and shortcomings. And you need to say to you, “Self, there is some danger included.” Just simply because it’s a franchise doesn’t indicate it’s chance-free of charge.

You also will need to do your internet worth statement. You need to figure out a spending budget. You need to make guaranteed you have plenty of cash. I like to see a $450K-$500K internet worth, with the capability to compose a check out for about $75K of your possess money just before you get an SBA bank loan, or regardless of what loan you want to get. So price range, make confident you are heading to follow the principles. Comprehend that there is danger involved. It is not possibility-no cost. And ultimately, be prepared to operate more difficult than you ever worked in advance of. In the commencing, at the very least.

Shawn Hessinger: If you’re going to do this, why not go with franchises and brands that have a definitely recognized background

Joel Libava: Very well, the initially motive would be that no territory is left in your area.

There may well be a Dunkin Donuts that’s fifty percent a mile down the street and an additional a single that’s a mile and a 50 percent and the space may well be bought out. So that would be one rationale why you may perhaps want to be open up to much more than heading just for a model name.

The second explanation is that several individuals like to be initial. You want to be they want to be ground flooring first in their regional group.

Shawn Hessinger: Speaking of new franchises, what are some you can factors off the prime of your head…some new franchise opportunities that folks might not even be knowledgeable of? Or even additional broadly, what are possibly some of the hottest franchise trends suitable now?

Joel Libava: Nicely, here’s a trend in a single word: shipping and delivery. What ever business you get, whatever franchise possibility you choose you will obtain, make positive they produce due to the fact of the pandemic. I imply, delivery was previously hot because of Amazon. But now if you don’t produce the item you offer, you are pretty significantly lost.

Brand-clever, there are a pair of new opportunities that are pretty amazing. A mate of mine, Greg George, who has introduced many concepts, is now involved in a peach cobbler manufacturing unit. There had been like a hundred franchise agreements signed in just a pair of several years. That is substantial! It is a dessert franchise, about $100K-$120K full financial commitment.  It began in the South, but they are starting to expand. You know, that is a “hot” franchise.

There is another one particular referred to as Pure Inexperienced, which is basically in the healthy, rapid-foods feeding on phase, and they are setting up to increase a minor little bit.

The issue that I always question individuals when they’re searching at food items, you know, is, “Are you on the lookout at one thing that’s going to previous a very long time or are you on the lookout at anything that’s heading to be two many years in and out?” You don’t want that. So you have to make certain it’s not a trend. To make positive it is sustainable, there is sector investigate info you can do. You can go on the Smaller Biz Trend’s web-site. There’s stuff on foods that is more healthy, so seem at the traits.

What to Search for in a Franchise Opportunity

Shawn Hessinger: How do you glimpse at these developments and say that a single franchise may possibly be a flash in the pan and the other individuals bought being electrical power? What are some recommendations you’d use? 

Joel Libava: Say I was looking at a franchise opportunity that I’m energized about, I suggest bodily and psychologically thrilled about, my very first matter is to choose a deep breath and get the emotion out of it. You focus on the business model itself.

A single fantastic source to gauge the franchise option is to go to the Tiny Business Enhancement Centre in the vicinity of you. They have all types of stats and data on developments. Question them about the newer thought you’re looking at. They can come across out stuff that you can’t simply because they’ve been accomplishing it for a extended time.

You can also do it on your very own do an on the web lookup utilizing your favorite research engine of the variety of concept it is, maybe the foods it is, whatever, and trends. As simple as that, you are going to locate stuff that you hardly ever even thought of. At times franchises get actually incredibly hot and they improve far too rapid. So be mindful of that. Be cautious of that due to the fact that could be a flash in the pan–or it could be a home operate.

For anyone searching at a younger franchise principle, where by there aren’t numerous franchisees, you require to invest a couple days at headquarters to see if you can really get the accurate vision the CEO has about the manufacturer and its future and see if there is a support program in area. Issues to ask: Do they have know-how? Do they have a know-how section? How is their advertising? Spend a several days at their headquarters and you could get the remedy.

Shawn Hessinger: How do you choose the franchises that have the greatest earnings prospective?

Joel Libava: Let us say you are hunting at a food stuff franchise and you have some food items business track record, which is preferable. You know what the margins are in food stuff and you could determine it out conveniently.

Also, the CEO or the founder is familiar with what the margins are. So there are strategies to come across out what the margins are. You just have to be really fantastic at asking issues.


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